LACOSTE Launched “LACOSTE Tennis Club” in Beijing

On May 30, LACOSTE launched its “LACOSTE Tennis Club” at the National Tennis Center in Beijing, teaming up with the French Open’s Roland-Garros to create China’s first fully immersive red clay tennis experience—bringing a slice of Parisian sports culture straight to Chinese fans.

Timed to coincide with the 2025 French Open (May 24 – June 8), the event blended elite athleticism with lifestyle flair, paying tribute to LACOSTE’s deep tennis heritage in a uniquely engaging way.<