To mark the official debut of Alessandro Michele’s 2025 Pre-Spring Collection "Avant Les Débuts" in China, Valentino hosted two special events in Beijing. From December 4 to December 18, Valentino opened a limited-time concept store showcasing the 2025 Pre-Spring Collection at Beijing SKP. Additionally, from December 9 to 10, an exclusive music holiday season Live House event was held at Beijing Blue Note.
The design of the Valentino SKP concept store centers around an ivory white color scheme, creating an ambiance reminiscent of the backstage area of a fashion show. The sleek architectural lines and the soft textures of the materials blend harmoniously, while the carefully arranged drapes help redefine the space. Mirror elements reflect the city's vibrant nightlife, adding brightness and a dynamic energy to the space, while the bold colors and craftsmanship of the Pre-Spring Collection are enhanced by the mirrors, contributing to the festive atmosphere.<