On November 21, Montblanc officially opened its new flagship boutique in Chengdu Taikoo Li, bringing an innovative concept that blends the brand’s iconic design elements—paper, ink, and nibs—with the rich culture of Chengdu. The boutique celebrates the inspirational power of writing while highlighting Montblanc’s storied legacy in writing culture.
The grand opening was attended by Matthieu Dupont, CEO of Montblanc China; Marco Tomasetta, Montblanc’s Artistic Director; global brand ambassadors Jing Boran and Xin Zhilei; brand ambassador Neo Hou; Molly Wu, General Manager of Chengdu Taikoo Li; and numerous international guests and media representatives.
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